Senior Business Development Manager

About the role

We are looking for a senior business development professional to drive revenue growth across Echelon Media’s portfolio of brands and commercial solutions. The role involves identifying new client opportunities, building relationships with senior decision‑makers and turning prospects into long‑term partnerships.

Key responsibilities

• Identify, prospect and acquire new clients across key industries and business sectors.
• Build and manage a strong pipeline of business opportunities and own revenue targets, forecasts and pipeline management.
• Develop relationships with CEOs, CMOs, marketing teams, agencies and senior decision‑makers.
• Drive revenue across print, digital, video, podcasts, branded content, events and integrated media solutions.
• Understand client objectives and create compelling commercial proposals and partnership opportunities.
• Present ideas confidently, negotiate commercial terms and close deals.
• Grow existing accounts into larger, long‑term commercial partnerships.
• Collaborate with editorial, creative and production teams to develop innovative solutions for clients.

Required profile

• Minimum 2–3 years of proven sales or business development experience with a track record of generating new business and meeting revenue targets.
• Experience in media sales is a distinct advantage.
• A degree or equivalent professional qualification.
• Strong prospecting, presentation, negotiation and closing abilities.
• Confidence to approach senior corporate decision‑makers and build lasting relationships.
• Ability to identify commercial opportunities and develop solutions that meet client objectives.
• Excellent organisational skills, disciplined follow‑up and effective pipeline management.
• Understanding of brands, marketing, digital media and evolving consumer behaviour.
• Ambition and resilience to succeed in a target‑driven commercial environment.

What we offer

• An attractive remuneration package with performance‑based incentives.
• Opportunity to work with leading Sri Lankan companies, brands and senior business decision‑makers.
• Exposure to a diverse portfolio of media platforms, including digital, video, branded content and events.
• Ability to build and manage your own client portfolio and take ownership of revenue growth.
• Collaborative environment with experienced editorial, creative, production and commercial teams.
• Career growth and professional development as the company expands its portfolio and commercial offerings.