Manager – Branding & Corporate Communications

About the role

A leading FMCG, manufacturing and apparel company based in Sri Lanka is looking for a Manager of Branding & Corporate Communications through its recruiter, TheRightTalent. The successful candidate will strengthen the corporate brand, enhance stakeholder engagement and ensure consistent, effective communication across all platforms.

Key responsibilities

• Develop and implement brand strategies aligned with the company's vision, mission and business objectives.
• Lead corporate communications, public relations, media relations and reputation management.
• Ensure consistency of corporate identity, brand positioning, messaging and visuals across all channels.
• Plan and run integrated marketing communications campaigns, corporate events and brand-building activities.
• Manage digital communications, social media, website content and corporate publications.
• Create press releases, announcements, speeches, presentations, newsletters and other materials.
• Build relationships with media, business partners, customers and other stakeholders.
• Coordinate with internal departments and external agencies.
• Monitor brand performance, media coverage, public sentiment and campaign results.
• Manage the branding and communications budget.

Required profile

• Bachelor's degree in Marketing, Mass Communication, Public Relations, Business Management or a related field.
• Professional qualification in Marketing, Branding, Corporate Communications or Public Relations is an added advantage.
• Minimum 5-8 years of relevant experience, including a managerial or leadership role.
• Proven experience in brand management, corporate communications, PR and digital media.

Required skills

• Excellent written and verbal communication, presentation and interpersonal skills.
• Leadership, project management, creative thinking and stakeholder management.
• Proficiency in digital communication platforms, social media and marketing tools.