Creative Content Strategist

About the role

A Creative Content Strategist is needed to lead content strategy and creative ideation for an app and its digital channels. The role is split roughly 70% content strategy and 30% creative ideation and execution; since key visuals are handled by an external agency, advanced design skills are not required.

Key responsibilities

• Develop and execute content strategies across social media, app, CRM and digital channels.
• Plan content calendars, campaigns, messaging and creative concepts.
• Create and proofread content in Sinhala and English.
• Collaborate with Marketing, CRM, Product and Performance Marketing teams.
• Monitor content performance and optimise it based on insights.
• Develop creative ideas and produce quick, simple artwork when needed.
• Brief and coordinate with external creative agencies to keep brand consistency.

Required profile

• Diploma or degree in Marketing, Communications, Graphic Design or a related field.
• At least 2 years of experience in content strategy, content creation, copywriting or a similar role.
• Good communication skills in Sinhala and English.
• Ability to manage multiple deadlines and work in a fast-paced environment.

Required skills

• Strong content strategy, copywriting and creative thinking skills.
• Intermediate proficiency in Canva, Figma, Adobe Creative Suite or similar tools.
• Strong understanding of social media, digital content and current trends.
• Nice to have: experience with external creative agencies, basic video editing or motion graphics, and experience with app, CRM or digital advertising content.

Candidates apply by sharing their resume and portfolio through the company's careers contact.