AI Content Creator

About the role

Kiddies & Toys International (KTI), part of LIMRA Holdings, represents well-known baby, mother care, toy and stationery brands and manages its own in-house brands. It is looking for a creative, tech-savvy AI Content Creator who will use AI tools to make digital content, produce visuals, videos and marketing materials, and strengthen the brand's digital presence alongside the Marketing Team.

Key responsibilities

• Create AI-powered videos, Reels, Shorts and promotional content
• Develop ideas, scripts, storyboards, visual concepts and AI prompts aligned with brand needs
• Use AI tools such as ChatGPT, Google Veo, Kling AI, Runway and Suno, and edit videos with CapCut
• Design social media graphics, thumbnails and assets with Adobe Photoshop and Canva
• Research trends, viral formats, competitors and audience preferences
• Support content calendars, scheduling, uploading, captions and hashtags
• Manage basic YouTube SEO and monitor performance metrics
• Prepare regular content performance reports and recommendations

Required profile

• Experience with AI video and image generation and digital content tools
• Good knowledge of AI prompting, storytelling and short-form video
• Ability to make both short-form social videos and longer YouTube videos
• Familiarity with social media trends, analytics and content optimization
• Strong creativity, attention to detail, communication, organization and time management
• Previous social media or YouTube account management experience and a portfolio of AI-generated work are an added advantage

Required skills

• Proficiency in CapCut
• Working knowledge of Adobe Photoshop and Canva
• Understanding of content formats and best practices for Facebook, Instagram, TikTok and YouTube

Candidates apply by sending their CV and portfolio to the company's HR team.