Social Media Manager

About the role

We are seeking a Social Media Manager who can turn creative ideas into consistent growth across TikTok, Instagram Reels, YouTube Shorts and other platforms. The role involves ideating, writing, briefing, launching and continuously improving short‑form content while collaborating closely with designers, editors and the founding team.

Key responsibilities

• Develop content ideas and campaign concepts for Western‑focused digital audiences.
• Write scripts, captions, hooks and detailed creative briefs.
• Create moodboards and visual references for designers and video editors.
• Manage designers, editors and other creative team members to ensure output matches the brief.
• Review and approve content before publishing, providing clear feedback.
• Track performance metrics, analyse results and optimise future content.
• Work directly with the founder in a fast‑paced environment.

Required profile

• At least 2 years of agency, freelance or brand‑side social media experience.
• Strong portfolio demonstrating short‑form social content.
• Excellent written English with a keen sense of tone, storytelling and platform‑native language.
• Proactive, organized and able to meet tight deadlines without constant follow‑up.
• Strategic mindset – able to analyse performance and scale successful formats.

Required skills

• Meta Ads platform.
• TikTok Ads platform.
• YouTube Ads platform.
• Adobe Creative Suite (e.g., Photoshop, Illustrator, Premiere Pro).
• Canva.
• CapCut.