Social Media Executive

About the role

Koko is looking for a proactive Social Media Executive to own its day‑to‑day presence on Meta, TikTok, LinkedIn and other active channels. You will ensure brand consistency, engage the community, and drive performance‑based content strategies throughout the year.

Key responsibilities

• Manage Koko’s daily social media activity, maintain voice, tone and visual identity across platforms.
• Plan and execute content calendars aligned with campaigns, merchant activity and key dates.
• Optimize publishing times using audience insights and performance data.
• Monitor trends, algorithm updates and competitor activity to keep content relevant.
• Respond promptly to comments, messages and mentions in an on‑brand tone.
• Create compelling copy and guide visual assets for posts, stories, reels and short‑form video.
• Collaborate with design to produce platform‑native assets.
• Source, shortlist and manage KOL and influencer collaborations from brief to delivery, maintaining an up‑to‑date influencer database.

Required profile

• 2–4 years of hands‑on social media experience for a brand or agency.
• Strong writing ability with a feel for platform‑specific content (TikTok vs LinkedIn).
• Proven experience managing influencer collaborations end‑to‑end.
• Comfort reading analytics and optimizing based on performance.
• Creative, organized, self‑starting mindset with a genuine pulse on culture.

Required skills

• Meta
• TikTok
• LinkedIn