Digital Marketing Executive

About the role

This role is created to elevate STEM Link’s brand, content and marketing campaigns to the next level. You will work directly with the founders, enjoying high autonomy, ownership and the freedom to experiment on a fast‑growing tech‑education brand.

Key responsibilities

• Develop and execute creative content strategies, including research, narrative formulation and trend spotting across tech and education domains.
• Own end‑to‑end content production: from idea generation, scriptwriting and visual direction to publishing and performance review.
• Design and maintain multi‑channel content calendars, rollout plans and repeatable playbooks for launches and short‑form video formats.
• Provide visual briefs, review assets and enforce a high creative standard for graphics, video edits and promotional materials.
• Shape website and landing‑page messaging, optimize copy and structure to improve visitor‑to‑lead conversion rates and support funnel design.

Required profile

• Minimum 3 years of hands‑on experience in content marketing, digital marketing or brand campaigns.
• Proven track record of delivering measurable results such as organic growth, engagement spikes or conversion improvements.
• Exceptional creative thinking, visual direction skills and the ability to simplify complex technical concepts.
• Comfort working autonomously with founders, managing workflows and meeting tight publishing deadlines.